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Nike’s Tanjun is the best-selling shoe in the United States

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According to GQ and NPD’s Matt Powell, Nike’s Tanjun is the best-selling shoe in the United States. You heard that right. It’s not an AirMax, nor is it a VaporMax, or some Air Jordan model. It’s a rather fashionable, plain looking sneaker that you can grab right off the shelf. It’s innocuous design, availability, matched with an affordable price tag, all mean that the Nike Tanjun is kicking up the butts of its high-priced, highly coveted and rare siblings that are taking all the sneaker world headlines these days.

When you think about it, in a way, these sneakers are keeping the lights on at Nike. Let that sink in.

 

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